Hi there, welcome!

With over 10 years of total experience and six years of startup experience, I am passionate about building a creative team and culture, problem-solving every challenge, and aligning the brand’s creative vision with company goals.

Some of the things I am most proud of are: leading the creative direction for brand refreshes, 360° campaigns, events, and product launches that consistently exceeded project KPIs and reached millions of users; partnering with senior leadership to ensure strategic and creative alignment; and creating scalable internal processes to accommodate growth and facilitate collaboration. I enjoy digging into the data and research that shape creative direction; educating non-creatives on design thinking and process; guiding creatives to consider user goals, business objectives, and stakeholder concerns; and shaping a team and org culture that encourages inclusion and wellbeing.✨

In true designer form, I find myself analyzing new social or aesthetic trends in my downtime. Other than that, I’m pretty into cooking, getting better at baking, watching documentaries, reading (historical fiction and biographies are my jam), hiking, and sleeping.

Get in touch with me! 
Creative Direction
Design Thinking
User Research
Brand Development
Creative Strategy
360° Marketing
Team Management
Startup Experience
Design Systems
Identity Design
Motion Design
Art Direction
Mixed Media

Adobe Creative Suite
Adobe After Effects
Adobe Premiere Pro
Google Workspace
Pen and paper

HTML, CSS, JavaScript