Creative Direction, Motion Design ◌ 2019
Texting With Video Series
During 2017–2020, my role at theSkimm as a Senior, then, Lead Designer primarily focused on work that was in close creative partnership with the Video, Social, and Editorial teams. In order to scale efficiently as company headcount grew about 400%, I created template toolkits and systems to be used cross-functionally by these teams. This allowed those outside of the Design team to create assets that cohesively represented the brand across platforms.
This was one of several motion graphics packages I created for the Video team (and later trained other designers to do as well).