An award-winning design leader with over a decade of experience, Minhee Kim is a DC-based design director, problem solver, and lifelong learner.


An award-winning design leader with over a decade of experience, Minhee Kim is a DC-based design director, problem solver, and lifelong learner.


Creative Direction, Design Management, UX Design ◌ 2025

PBS News Hour Tour and Taping Invitation


Proposed and led strategy, design, and production of a first-of-its-kind “sneak peek” donor experience for PBS NewsHour, creating an email + landing page flow that engaged major donors and showcased the brand in a polished, elevated way.


Design System, Identity Design, Motion Design, User Research ◌ 2021, 2022–2023

theSkimm Brand Evolution


A summary of my role as a Design Lead (2021) and Creative Director (2022–2023) in a brand refresh and evolution. 


Creative Direction, Design Management ◌ 2021–2022


SkimmU Virtual Event Series


Creative direction and design management for a new live virtual event series launch.

◌ Digiday Media Awards Finalist for Best Virtual Event Series


Creative Direction, Design Management, UX Design ◌ 2021

Ceros Web Experiences


Landing pages and hubs that I directed, designed, and/or built in Ceros for various brand or branded content campaigns at theSkimm.


Creative Direction, Design Management ◌ 2021

theSkimm Virtual Holiday Village


Creative direction and design management of a multi-platform holiday campaign and virtual shopping experience. 

◌ Digiday Content Marketing Award for Best Use of Native Advertising/Sponsored Content
◌ Skimlinks CAPS Award for Best Holiday Campaign


©2024–25